In the Press

Good Housekeeping Called It the Best Oat Bar of 2025

The Maple Brown Butter Protein Oat Bar took home a Good Housekeeping Snack Award. The reason it won is exactly the reason people keep reordering it.

BY EDITORS OF THE LEXINGTON POST

June 17, 2025

When Good Housekeeping named the Maple Brown Butter Protein Oat Bar the BEST OAT BAR in the 2025 Snack Awards, we heard from a lot of customers who simply said: I already knew that.

They're not wrong. This bar has been the quiet favourite in the LEXINGTON BAKES™ lineup since it launched. No flashy flavour profile. No trend-chasing. Just 100% organic oats, real butter, and a pure maple note that tastes like something your grandmother would have made — if she'd also decided to add 6 grams of protein and call it a Tuesday afternoon.

It's soft-baked. Chewy. Comforting in exactly the way a proper oat bar should be. No refined sugar. No weird oils. No gums. No ingredient that needs explaining. That's Like No Other Oat Bar. Ever.® — and Good Housekeeping's editors agreed.

Two Good Housekeeping Snack Awards in the same year. Two products. One standard.

That’s what No Naughty Ingredients® actually means.

Read the full Good Housekeeping 2025 Snack Awards coverage →

LEXINGTON BAKES™ also won BEST BROWNIE at the same 2025 Snack Awards. Read that story →

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